PM Society Digital Pioneer 2009 interview

"Being nominated as the inaugural Digital Pioneer is both an honour and a daunting responsibility"

Mark Prince from Lundbeck was the winner of the Digital Pioneer Award at the prestigious PM Society Advertising Awards 2009, which took place at the Grosvenor House at the end of January. The Digital Pioneer Award originated from the newly launched PM Society Digital Marketing Awards held back in October to recognise the very best in all areas of this ever-evolving marketing medium. We asked a very surprised, but thrilled Mark, about his win and the role digital is now playing as a marketing medium within the pharmaceutical industry. Click here to read the full interview with Mark Prince.